"The customer is always right." This may always have been true but you wouldn't know it from the experience most have had before the days of social networking. Rest assure, that in this connected age we as consumers are much more empowered.

The trend of social shopping has been growing now for several years but the timing for this community is perfect. With smart phones gaining popularity, the masses are arming themselves with portable knowledge, equipped with several means of communication, high quality cameras, and social networking apps, retailers need to be aware that the consumer has evolved. Beware the multi-tasking consumer.

Here are a list of some social shopping sites:

Stylehive http://www.stylehive.com/

Jelly Fish http://www.jellyfish.com/

Crowdstorm http://www.crowdstorm.com/

This Next http://www.thisnext.com/

Wist http://wists.com/

Shop Wiki http://www.shopwiki.com/

Kaboodle http://www.kaboodle.com/